Download research

This report contains over 1400 tables. The research report can be viewed via Microsoft Excel and Google Docs. Navigating between the various topics is made easy via hyperlinks. Results are shown per country and ...


 

  • - By background variables 
  • - By subgroups
  • - Per country 

The various subgroup definitions can also be found in the research report. The research outcomes are split in the following categories:


A) Demographics, media consumption and mood
B) The meaning of life
C) Empathy
D) Why and how do we give?
E) Prosocial behavior
F) Brands and companies
 

 

Download for free »

Welcome

Time has come for a radical paradigm shift in branding. People are waiting for brands to help them help others. These so-called ‘Meaningful Prosocial Brands’ fulfill a basic, strong and growing need: the need to live a meaningful life. 

We are extremely happy with the results so far. The book and research have found their way to thousands and thousands of marketeers and business students & professionals. Thanks to the overwhelming publicity. 

Please download the FREE BOOK + Research (over 24,000 respondents in 16 countries) and let your brand grow while bringing about a huge positive impact on our world. 

Join us in our quest for Prosocial Marketing and please donate a tweet (#letsheal), share the book and slideshare on Linkedin, Twitter and Facebook. Thank you! 




Healing stream

Social Stream Linda Schulte @LindaSchulteNL

Interesante study voor iedereen in Marketing! 74% van de mensen vindt dat anderen helpen zingeving geeft aan het l…http://t.co/AxUeheXh


Go to stream »

Highlights

Social Talk Oct 20th. Letsheal at El Ser Creativo Madrid & trending topic in Spain

An audience of 3000 people and 21 minutes to present the findings of Letsheal.org, TV and Radio interviews, great reviews and trending topic. Letsheal.org is very grateful to the organisation of El Ser Creativo for giving us the opportunity to share our research findings. Well-known speakers attended the event including Eduard Punset, Piers Corbyn, Peace Nobel Prize Shirin Ebadi, Bernardo Hernández from Google, David Konzevik and Randi Zuckerberg from Facebook.


More highlights »

Agenda

Agenda No upcoming events.


Buy hardcopy

We encourage you to save paper and download the free digital version of this this book and its accompanying research for free from this site.

To order print copies of this book, you can contact your local or online bookseller (ISBN: 978-90-484-1927-2). The printed book is sold at cost price. This cost price can vary per country (estimated price US $ 5,00). If you like to order 10 copies or more, please contact us via info@letsheal.org.

Available from Amazon.com, Amazon.de, Amazon.co.uk and others starting June 20th, 2011.


Let's do this together

Your words and actions within your company, school, or among your professional peers will speak louder than ours can any day. Please share the short Slideshare presentation from the homepage, donate a tweet (#letsheal) or become a fan on Facebook. You can also download the bannerpack from this site to promote the free book and research on your site. We’re even encouraging supporters to become ‘official’ speakers on the research and book’s behalf. Check it out the speaker section on this site. 

And, since we’re all consumers, it wouldn’t be bad to encourage your favorite brands to be more prosocial.

Download banner pack

We’d be very thankful if you were to promote the book with a banner on your site. If you love NEON lights, you will love these banners.
Download

Become a speaker

And we will provide you with impactful presentations and insights that will convince your fellow students, collegues and businesses.

Please provide a valid
e-mail address